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Radio Homogenization : ウィキペディア英語版
Radio homogenization
Radio homogenization is a trend towards similar programming within broadcast radio in the United States. It is partially a result of the conglomeration of radio companies, particularly after the enactment of the now controversial Telecommunications Act of 1996. The bill relaxed regulations that limited ownership of radio stations, and subsequently their ownership became greatly consolidated. A number of the resulting large radio companies have been accused of broadcasting less new music, emulating a same-ness on the airwaves. Consolidation has allowed bigger companies to transition to a more profitable nationalized target marketing model, forcing local independent radio stations to adjust to the financial realities of their competitors. Corporate interests tend to favor the cost benefits of efficiency, however consolidation is reported to have significant effects on overall radio programming in the US.
==Background of Corporate Consolidation==


抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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